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KFC: Case Study

KFC: Case Study

Introduction: 

KFC is a well-known fast-food chain that operates globally. The company has been expanding rapidly over the years and opening new branches in different parts of the world. To support their growth, KFC requires various promotional and branding materials to be produced to enhance their brand image and visibility. In this case study, we will discuss how our company helped KFC by creating PVC banners and signage for their new store opening.

Client Requirements: 

KFC approached us to create PVC banners and signage for their new store opening in a prominent location. The client required a range of PVC banners and signage that included the following:

  • Exterior PVC banners to be placed at the front of the store to grab the attention of passers-by.
  • Interior PVC banners to be displayed inside the store to promote their products and deals.
  • Window graphics and decals to enhance the overall look of the store and attract customers.

Our Approach: 

We understood that KFC required eye-catching PVC banners and signage to promote their new store opening. To achieve this, we worked closely with the client to understand their requirements and preferences. Our design team developed several design concepts that aligned with the KFC branding guidelines, which were presented to the client for feedback and approval.

Once the designs were approved, we proceeded with the production of the PVC banners and signage. We used high-quality PVC material that is durable, weather-resistant, and suitable for both indoor and outdoor use. Our team used state-of-the-art printing technology to ensure the images and text were sharp, vivid, and accurate.

Delivery and Installation: After the production was completed, our team coordinated with KFC to schedule the delivery and installation of the PVC banners and signage. We ensured that the installation was done safely, securely, and in a timely manner to avoid any disruption to the store's operations.

Results: 

The PVC banners and signage created by our company received a lot of positive feedback from KFC and their customers. The exterior PVC banners helped to attract the attention of passers-by and create awareness about the new store opening. The interior PVC banners and window graphics created a welcoming and engaging atmosphere for customers, leading to an increase in footfall and sales.

Conclusion: 

Working with KFC to create PVC banners and signage for their new store opening was a great success. Our team delivered high-quality products that aligned with the client's requirements and enhanced their brand image and visibility. We look forward to working with KFC in the future and continuing to support their growth and success.

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Posted by By Jenny on 25th Apr 2023

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